What is personal branding and how do you do it?
What is personal branding and how do you do it? What is personal branding? When we speak or think of “personal branding,” we basically refer to some famous people who have successfully established their personas as their brands. But what actually is personal branding? Personal branding is the process of creating a brand identity for […]
The benefits of a Strong and Positive Online Reputation
A strong and positive online reputation is quite important for every business in the digital world. The opposite of online reputation means no negative reviews or anything negative about your business. It is all about improving your image in the digital world. It helps people to trust you more and make you a credible brand. […]
Why do celebrities need online reputation management?
Why do celebrities need online reputation management? Let’s know why is online reputation management necessary Online reputation management is essential as it allows to monitor their online reputation regularly. Since online reputation continuously shifts, how people perceive a person can also change drastically If you are well known and popular in your area or around […]
What is online reputation management, and why do you need excellent ORM for your business?
What is online reputation management, and why do you need excellent ORM for your business? All businesses work hard to keep their customers happy and satisfied with their products and services. But even with the best customer service, a business is bound to see its reputation take a hit every now and then. Every review […]
How to use third-party review sites
How to use third-party review sites Today, over 90% of customers look at online reviews before actually buying or making a purchase decision. Many customers start with third-party review sites, such as Yelp, Google Reviews, etc. Third-party reviews are often seen as more trustworthy or unbiased than reviews provided by the business itself. Knowing how […]
Best ways to build customer loyalty
Best ways to build customer loyalty Building customer loyalty is an important part of every business, be it small or large. But this can be a crucial task. Some businesses think they need to be perfect to build a loyal customer base. This isn’t the case. With a few strategic ways to build customer loyalty, […]
How to calculate the ROI of SEO campaigns
How to calculate the ROI of SEO campaigns As a digital marketer, one of the popular terms you will hear is ROI(Return on investment). It has the power to make or break your career in a field. ROI in SEO that you can get from your campaigns can be highly profitable. Why does ROI matter […]
Everything you need to know about brand reputation management.
Everything you need to know about brand reputation management. What is brand reputation management? Brand reputation management is an active process in which you and your employees do your best to influence positively the reputation of your business. This process includes everything from monitoring your marketing strategies to interacting with customers through social media. Every […]
How to remove negative news articles from Google
How to remove negative news articles from Google As more and more users are moving to search engines to learn information and perform research, understanding your personal or brand’s online reputation is becoming increasingly essential. This means that even a single negative news article can be damaging to both your reputation and your business. To […]